Artikel-Schlagworte: „philosophy“

Yoga Biz Thrives Despite Economy

Montag, 24. Oktober 2011

While people everywhere are struggling to make ends meet yoga businesses continue to thrive, according to a recent report by CNNMoney . Low operating costs and growing demand are fueling the success of yoga studios, many of which are mom-and-pop operations that simply want to share yoga with their communities. Of course, the still-struggling economy and high unemployment rate are also good reasons for people to look for ways to manage stress and do some soul searching. The yoga and Pilates studio industry is expected to hit $6.5 billion by the end of this year, which is an expected annual sales growth of 9.5% between 2006 and 2011 according to reports by market research firm IBISWorld. But studio owners aren’t the only ones making a profit from yoga–just ask Asheville, North Carolina, entrepreneur Jason Scholder. Scholder is on track to make $1 million in annual sales by 2013 with his innovative yoga prop the Three Minute Egg, according to a recent article in the Asheville Citizen-Times . An alternative to traditional yoga blocks, the Three Minute Egg fits the natural curve of the spine. “I would like to see the Three Minute Egg in every yoga studio, in every Pilates studio, in every chiropractic office and physical therapy office in the world,” he told the paper. At the rate the industry is growing, it might be hard to keep up. Has the economy impacting how much you’re willing to spend on yoga classes and products?

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Yoga Biz Thrives Despite Economy

Yoga and Breast Cancer Awareness Month

Mittwoch, 19. Oktober 2011

The little pink ribbons are everywhere this month. It’s Breast Cancer Awareness Month, and yogis around the world are honoring the month with fundraisers, events, and campaigns. It makes sense: Studies show that yoga helps with lymphatic flow, breaks down scar tissue, and can help cancer survivors sleep better, feel more energetic and cut back on sleeping pills. “Overall, we know that women with breast cancer have an altered stress response, and yoga helps with this,” says Sara Gottfried, a yogi and Harvard-trained gynecologist. “If you have too many stress hormones flying through your bloodstream, we’re talking cortisol mainly, yoga has been shown to be one of the best tonics. Yoga will lower your high cortisol and raise your GABA, which is nature’s Valium.” Last weekend, yogis raised over $43,000 during Yoga on the Steps in Washington, DC. But it’s not to late to participate. At the middle of the month, yoga events are still happening around the country, with a focus on healing, education, and raising money for research. New York City; Columbia, South Carolina; and Garland, Texas: Pose for Pink events in these cities feature donation-based classes for survivors and other students to benefit T he Libby Ross Breast Cancer Foundation . On Oct. 23, for example, Pure Yoga East teams up with Zobha to host an afternoon class led by Kay Kay Clivio. All of the suggested donation of $40 will go to the foundation, and all attendees will receive a limited edition Zobha tank. On Thursday, Oct. 20, the Long Island Yoga Association will host a 7pm screening of YogaWoman at the Elwood Theater in Elwood, New Jersey, with guest host Tari Prinster, who is featured in the film. See the full list of Pose for Pink events here .   Los Angeles: On Oct. 29, Prana Yoga Center is holding a fundraiser from 12-1:30 led by Claire Petretti, a breast cancer survivor and Yoga for Hope activist. The suggested donation of $15 will be donated to City of Hope. Seattle: At Bria Pilates and Wellness Studio, people who bring in a recent mammogram will get 10 percent off of anything they buy. To honor Breast Cancer Awareness Month, the studio will be accepting donations during all of our classes and sending them to the the Breast Cancer Research Foundation. If you can’t get to an event, you can still help: When you buy a Jade Pink Yoga Mat, $5 will be donated for breast cancer research and education.

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Yoga and Breast Cancer Awareness Month

Ana Forrest Pairs With Organization to Help Wounded Vets

Mittwoch, 12. Oktober 2011

An organization doing some amazing work helping wounded veterans has just added another warrior to its ranks. From Nov. 4-6, Ana Forrest will hold public workshops in Tampa, Florida, to benefit the Exalted Warrior Foundation (EWF), a non-profit that has taught adaptive yoga to wounded warriors in military and veteran hospitals since 2006. On Nov. 7, Forrest will accompany EWF teachers to Tampa’s James A Haley Veterans Hospital, one of the largest spinal cord and trauma units in the United States, to meet and work with the wounded there. If you’ve even studied Forrest Yoga, you know that the classes emphasize being fierce, cutting through fear to get to the truth. Working with wounded vets fits right into to this philosophy. “Ana believes that warriors have a powerful place in a culture and society,” explains Elizabeth Pope, a Forrest Yoga teacher who volunteers with the Exalted Warrior Foundation. “In the Native American tradition, the warrior is a very honorable path. Anybody who takes care of the path should be honored.” Students come EWF classes with a range of injuries, including  amputations, brain and spinal cord injuries, and post traumatic stress disorder, and a host of other conditions. Classes include gentle breathing, gentle to more intense stretching, and meditation. “Faced with the demands of both a physical and emotional recovery, yoga allows newly disabled veterans to reconnect both with themselves and their loved ones,” the EWF website states. “These methods of yoga exercises, relaxation, and meditation are keys to wellness that the warrior can practice for a lifetime … [and] will help the warrior reintegrate into their community after leaving the care of the military, returning home to a potentially fuller and more productive life.” EWF works in military hospitals and rehabilitation centers around the country, including Walter Reed Army Medical Center, Portsmouth Naval Hospital, and Brooklyn VA Hospital.

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Ana Forrest Pairs With Organization to Help Wounded Vets